Craig Baldwin: Avant to Live! (expanded edition)



Craig Baldwin: Avant to Live! (expanded edition)

Author/Editor: Brett Kashmere and Steve Polta



  1. Craig Baldwin: Avant to Live! is issued in various editions, including standard edition, expanded edition, audiobook and eBook. Browse options here.
  2. Pre-ordered books will ship May 30, 2023. Order your copy today or…
  3. Join us May 28 at San Francisco’s Roxie Theater for a special Book Launch Celebration. Pre-order books and tickets and join us at an exclusive private signing reception! Details here. 
  4. Also: San Francisco Cinematheque and the Roxie Theater will present a partial (three-program) Craig Baldwin Retrospective (with filmmaker in person) May 30–31 (ticketed separately). Filmmaker in person at all screenings. Details here.

CRAIG BALDWIN: AVANT TO LIVE! Nearly five years in the making and clocking in at 508 pages, Craig Baldwin: Avant to Live! documents the life and work of acclaimed filmmaker and curator CRAIG BALDWIN (b. Oakland CA, 1952), an inspiring and influential figure in contemporary media arts. Meticulously detailed, with contributions from over 50 writers, artists, illustrators and ideologues, AVANT TO LIVE! is the first critical text to examine the artist’s films analytically as a coherent and meaningful body of work and critical artist’s statement while also examining the cultural impact of Baldwin’s Other Cinema curatorial project. VIEW TABLE OF CONTENTS & COMPLETE LIST OF CONTRIBUTORS HERE.

As if 508 pages of Baldwin were not enough, check out the…
CRAIG BALDWIN: AVANT TO LIVE! expanded edition
For those who just can’t get enough, the Craig Baldwin: Avant to Live! expanded edition enhances the book with myriad ephemeral media created by collaborators and Baldwin himself. Zines! Posters! Stickers! A long-lost film on DVD! All this and more, bundled in a commemorative cardboard box! Limited edition of 199! When they’re gone, they’re gone! 

Avant to Live! expanded edition: contents:

Brett Kashmeere & Steve Polta: Craig Baldwin: Avant to Live!
Craig Baldwin: Copyright Infringement is Your Best Entertainment Value [sticker]
Craig Baldwin: Orphan Morphin’ 3-D postcard (with glasses!)
Craig Baldwin: Selected sportswriting (1967–69) from The Carmichael Courier [newspaper]
Craig Baldwin: Stolen Movie (1976) [DVD]
Craig Baldwin/Bill Daniel: Here are some things that I think you’ll like! [zine]
John Klacsmann: A Brief History of “Finger in Ear Man” [print]
Jeremy Rourke: Craig Baldwin: the films are ours [flipbook]
Underground Cinema 12 Film Society: Replica Membership Card [card]
PLUS: Ephemera from the Archive hand-selected by Craig Baldwin!
All bundled in the exclusive Avant to Live! box

when they’re gone, they’re gone!
Order your copy today! 

Craig Baldwin: Avant to Live! is a collaborative project of San Francisco Cinematheque and INCITE: Journal of Experimental Media.

Press Inquiries: Want to write on Avant to Live!? Send inquiries to

508 pages
Paperback | 10 x 8 inches
Published 2023 by San Francisco Cinematheque and INCITE: Journal of Experimental Media
ISBN: 979-8-2180-5787-9 (SFC)
ISBN: 978-0-9857-4198-3 (INCITE)

product photography: Zachary Epcar

Additional information

Dimensions 10 × 8 in